As simple as saying “seeing is believing”…………. Consumers spend a minimum of five
(5) hours each day watching television.
Seventy -two (72) percent of television viewers watch between
the hours of three (3) and ten (10) p.m.
N.O. Hype Talk TV airs at 4:30p.m. every Friday. This time slot is a great position because most people do not
go out on weekends until after eight (8) p.m.
OTHER PROMOTION:
N.O. Hype Talk TV has been working with WIM Media a well established
television production and marketing firm based in Arizona and Los Angeles to extend
our viewing audiences internationally, more particular, Eastern Africa.
PRICING STRATEGY AND COMPARISON:
Our pricing strategy is to keep rates lower than our competition. We chose a local access channel in order
to keep our expenditures low to maintain our pricing strategy. The local access
channels are being utilized by millions of advertisers which is why the viewing
audiences are so great in numbers.
Partial price listings
KTLA COX ACCESS 95
WB
30 second commercials $600 (one air) $600 (four airs) $4500 (one air)
On air interviews $500 (15min) $500 (28 min + DVD) $3000 (15 min.)
Location rates (10min) $1,000 $700 $5,000
Infomercials (20min) $5,000 $2,500 $10,000
Other services:
Video airing $275
Quality video production starting at $2000
On air mention $100
